Regulatory, AI, and Digital Transformation Director
ProPharma
Jason Cober joined ProPharma as Regulatory, AI, and Digital Transformation Director after 17 years with the US Food and Drug Administration, including eight years serving as Lead Project Manager in the Office of Prescription Drug Promotion (OPDP). While at FDA, Jason developed the eCTD technical specification which automated the ad/promo submission process and led OPDP’s outreach and consulting program. He has provided consultation services to numerous Sponsors seeking guidance on omnichannel campaigns, modular and variable content submissions, and regulatory requirements for emerging and novel digital marketing strategies and formats. Jason led OPDP's Digital Marketing Team and Artificial Intelligence (AI) Initiative and has over six years’ experience developing and deploying AI solutions for ad/promo applications. Jason brings a unique understanding of FDA's regulatory position on artificial intelligence and emerging marketing formats along with deep knowledge of OPDP’s operations and ad/promo review standards to his clients.
Jason received his Master of Public Administration and Bachelor of Arts, Political Science from the University of North Florida. He has presented at conferences on topics related to promotional submissions in eCTD format and preparing promotional review for omnichannel marketing.
Thursday, March 5, 2026
11:45 AM - 12:45 PM East Coast USA Time